The Nuke From Orbit origin story

It’s early days, but here’s a potted history of Nuke From Orbit’s journey so far.

 

April 2023: Disaster strikes

Like many good stories, it begins on a night out in Dublin. While out with friends, [soon to be] CEO James O’Sullivan’s phone goes AWOL. Once home (his friends kindly put him in a taxi), he tried to track his phone from another device, only to find his Apple password had been changed.

Panic set in as emails started to come through saying his bank card had been declined in a shop. And he couldn’t reset his Apple password without his phone, creating a catch-22. So he started calling the banks, only to discover that tens of thousands of pounds had been spent across the cards in his Apple Pay wallet.

It took about six hours for him to cancel all of his cards and change the passwords on various accounts accessible via the device, but by that time, the damage had already been done.

James searched high and low for a better “break glass in case of emergency” solution, but couldn’t find one. An idea was forming…

 

Summer 2023: A phoenix rises from the flames

It’s not often things go so badly wrong that you decide to set up a company to fix the problem. But that’s exactly what James did. He got on the phone with long-time collaborator Neil Mukerji and convinced him to become co-founder and CIO of this new enterprise. The pair set about creating Nuke From Orbit, working to find investors and key personnel to help bring their vision to life.

 

Late 2023/early 2024: Investment and C-suite expansion

Pre-seed investors come on board to get the ball rolling and enable Neil and James to build their dream team. Max Deeley joins as CMO to develop a brand that matches the ambition of their project. Meanwhile, Alex Dobrescu joins as CTO to lead the development of this ground-breaking technology.